  Newsweek readers love giving feedback on automotive brands, and they did so for the 2026 model year. Nissan won top honors in seven Readers' Choice categories, showing the strength of a brand committed to customer satisfaction. Drivers certainly noticed in 2026.
Nissan Wins in Seven Categories
Taking seven categories in the 2026 Newsweek Readers' Choice Awards is impressive, but winning 100% of nominated categories is exceptional. With a perfect sweep, Nissan team members have reason to celebrate.
The list of victories spans top categories: No. 1 Best Brand Dealership Experience, Best Truck Brand, Best SUV Brand, and Best Car Brand. Individual models captured awards too. The Nissan Rogue took No. 1 Best New SUV, while the Frontier won No. 1 Best New Truck. The Altima scored second place in the Best New Car category, behind the top-rated Nissan Sentra.
Tiago Castro, senior vice president of U.S. Marketing & Sales at Nissan and INFINITI, noted that sweeping all nominated categories proves customer satisfaction. Nissan delivers what buyers want across cars, trucks, SUVs, and retail service.
Newsweek officials noted that Nissan achieved a major milestone during this year's Readers' Choice program. Readers praised the 2026 Nissan Sentra for having more standard features than segment rivals, while pointing out the upcoming 2027 Nissan Frontier for utility and design.
For shoppers seeking American-assembled vehicles, the Frontier is built at Nissan's Canton, Mississippi assembly plant. The facility recently reached its 1 millionth Frontier milestone, proving Nissan's growth as a mainstream brand in the U.S. market.
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Our dealership will stock all seven award-winning Nissan models throughout the year. To discover more details or schedule a test drive, please contact us at Reliable Nissan today.