Nissan vehicles have been sold in America since 1959, when the automaker showcased its Datsun line at the Los Angeles Auto Show. As a Japanese automaker, it took some time for Nissan to establish its presence in the U.S., but the brand's clever, sporty design, reliability, and commitment to safety have won many fans. Nissan is also praised for its fair pricing.
How It Started, Where It's Going
Nissan's origins date back to 1911, when Masujiro Hashimoto founded Kwaishinsha Motor Car Works. Three years later, the DAT car was introduced. The name Nissan Co. Ltd. first appeared in 1934 after several name changes. The Datsun Model 14 was the first model launched following this pivotal moment in the company's history.
Nissan's post-war recovery in the 1940s saw the introduction of the Nissan truck Model 2124 in 1947 and the Datsun Model DB passenger car in 1948. Nissan's success in America began with the popularity of the Datsun 1200 coupes, which remain well-regarded by their owners.
In the past decade, Nissan has introduced remarkable models to the American market, including the Nissan Pathfinder (SUV), Nissan Frontier (truck), and the GT-R (sports car). The GT-R, a direct descendant of the Nissan Skyline, exemplifies Nissan's passion for motorsports and high-performance vehicles, akin to those seen in the Fast and Furious movies. With over 100 years of innovation, Nissan continues to push boundaries. Their first electric vehicle, the TAMA, was released in 1947. Today, Nissan is more focused on electric vehicles than ever, responding to the growing public demand. Whatever Nissan pursues in the next 100 years, they are poised to achieve their goals and continue to delight drivers worldwide.
Learn More About Nissan's Exciting History
Our Nissan dealership can answer any questions you have about Nissan's history and inform you about the current models that are set to make history. Contact us for more information.